Watch “Haunting Me” by JJ
Austria’s reigning Eurovision champion JJ is keeping his post-contest momentum burning bright with the release of “Haunting Me.” This is the third single of the year and arguably his most accessible pop moment to date. After captivating Europe with the spellbinding, pop-opera drama of his winning entry “Wasted Love,” and later deepening the emotional arc with “Back To Forgetting”. JJ now leans into a fresh sonic direction, one that feels more immediate, more radio-ready, yet still unmistakably stamped with the theatrical heart that’s become his signature.
Where earlier releases this year revelled in sweeping, cinematic arrangements and operatic flair. “Haunting Me” pulls back the curtain to reveal a more streamlined, pop-centric palette. The shift is dramatic but refreshing. The production glimmers with crisp beats, atmospheric synth textures, and a melody built for modern alt-pop playlists. Above all without sacrificing the brooding emotional intensity JJ fans have already come to expect.
Lyrically, the track lands as the final chapter in the turbulent emotional journey JJ has been narrating throughout 2025. If “Wasted Love” was the moment of heartbreak and “Back To Forgetting” captured the attempt to outrun the past, “Haunting Me” is the moment where the past finally catches up. The wistfulness remains, but this time it’s framed with a quiet acceptance. A sense that facing the ghosts might be the only way forward. The storytelling, now spanning three singles, feels intentional and complete, almost like a mini-era carved from one fractured romance.
And while “Haunting Me” closes the book on that chapter, it also plants the seed for what’s next. This stylistic pivot suggests JJ may be gearing up to explore new sonic landscapes and wider lyrical narratives as he steps further into his post-Eurovision career. If this track is any indication, he’s not content to stay in one lane, and exactly what makes this new phase so exciting to watch unfold.
In short: “Haunting Me” isn’t just another post-Eurovision single. It’s a signal flare. JJ is evolving, experimenting, and pushing his artistry into new territory. And we’re absolutely here for it.
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